Independent marketing analytics to empower professionals.
We transform enterprise-level data into knowledge that drives accurate business actions.
We make data relevant and technology convenient
The digital world has helped us grow over the past 15 years and develop skills we didn’t know about at the beginning of our careers. Because they were not defined back in the times. Thanks to our hands-on experience around data analytics, media strategy, audit and digital marketing, we have created a work ethic that is based on knowledge, transparency and standards we are able to create ourselves.
We believe data is not just about numbers, it is a living fabric that shapes entire stories about progress, businesses and ultimately, people. Ideas and actions are hidden behind data. We are simply becoming more skilled to observe and reveal them.
What sets us apart
- We identify tracking issues for all digital objects : website, mobile app
- We create a test environment for accurate data verification
- We test and compare the data
- We eventually deliver a complete set of recommendations that will help you create, track and better manage your data
- We create custom KPIs that help businesses better evaluate media investments.
- We offer support in the process of digital campaigns implementation and we make sure the media buying process is transparent and fair.
- Onboarding analytics. Dedicated to new accounts analysis, ideally suited for companies that follow a growth strategy. The analysis scores the actions that hold the user back from creating an account, it highlights the actions a new user performs on the platform and reveals what makes a user come back to the platform.
- Customer scoring. A type of client segmentation based on the actions performed on the platform, with a score attributed to the specific type of interaction with the platform.
- Data sync. We synchronize actions performed on the platform by potential clients with “call to action” messages, through: email marketing, push notifications, SMS, media, A/B testing.
- We are able to track user activity on all active devices: website, mobile website or mobile app(s).
- We then segment information so you can customize all marketing strategies and address them to a specific group of people.
- Our analytics experts will be there to help you go through all tracking implementation processes.
A fully functional online application where admins can configure, test, target and send push messages for their clients.
A fully functional online application where admins can configure, test, target and send emails to their clients.
A Chrome Extension that when installed compares prices and sends notifications when your price or offer is better than the one visualized by the user.